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Donna Karan's mainline label Donna Karan New York, also referred as Donna Karan Collection, debuted for fall 1985 with the women's collection Seven Easy Pieces, "where a handful of interchangeable items work together to create an entire wardrobe that goes from day to evening, week day to weekend, season to season". In July 1991 she launched her first menswear collection. The "New York" part on the label is there to set "the pace, the attitude" of the fashion house's offering.